As part of its efforts to offer students real world experience, Fashion Institute Of Technology arranges apprenticeships with recognised firms in related fields. 2025 Jewellery Design graduate student Matthew Denatale just completed a three-week apprenticeship in June with master cutter Willie Lopez at William Goldberg.
Fashion Institute Of Technology: Diamond Cutting Apprenticeship
In a quiet workroom near New York City’s Diamond District, artisans at William Goldberg cut and polish rough diamonds into sparkling jewels. There, 2025 Jewellery Design graduate student Matthew Denatale completed a three-week apprenticeship in June with master cutter Willie Lopez, studying the art and craft of diamond cutting.
Under Lopez’s tutelage, Denatale worked on two stones that were too flawed to be of great value. They created gorgeous, glinting gems with an Ashoka cut, an elongated shape originally created by an Ancient Indian jeweller and reinvented in the modern era by luxury diamantaire William Goldberg. Denatale got to keep the stones he worked on to incorporate into his jewellery designs.
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“As a jewellery designer, I thought it was important to understand how the raw material is turned into the finished product,” Denatale says. “Seeing how a stone came to life as you cut it was really cool.”
The Goldberg family came up the idea for the apprenticeship, will which run two to three times per year. “We’ve been manufacturing in New York on site for 50-plus years,” says Benjamin Goldberg, a third-generation member of this family business. “The majority of our diamond cutters are in their 60s or older. My dad [Saul Goldberg] said, ‘Let’s get some young blood in here and see if anybody would be interested in this work.'”
Adjunct faculty member Michael Coan brought his Jewellery Design class to William Goldberg’s headquarters, and a handful of students applied for the internship. “This remarkable opportunity introduces our students to a very important, and extremely difficult field to enter”, says Kim Nelson, assistant chair of Jewellery Design. Coan says that the apprenticeship teaches students “in three weeks how to release the inherent beauty, sparkle, and flash that only a diamond can produce.”
Jasmeen Dugal is Associate Editor at FashionABC, contributing her insights on fashion, technology, and sustainability. She brings with herself more than two decades of editorial experience, working for national newspapers and luxury magazines in India.
Jasmeen Dugal has worked with exchange4media as a senior writer contributing articles on the country’s advertising and marketing movements, and then with Condenast India as Net Editor where she helmed Vogue India’s official website in terms of design, layout and daily content. Besides this, she is also an entrepreneur running her own luxury portal, Explosivefashion, which highlights the latest in luxury fashion and hospitality.
