Last update on: 10:42 pm May 16, 2024 by fashionabc

Makeup is a tool for self-expression, a confidence booster and a way to have fun with different looks. In its ideal state, inclusivity in makeup goes beyond just skin tone. It encompasses age, gender and colour. Yet, for too long, the beauty industry didn’t reflect that reality. Until global beauty brand Bobbi Brown Cosmetics empowered women to embrace and enhance their individual beauty. Founded in 1991 by makeup-artist Bobbi Brown, the luxury brand offers flattering products with an intuitive sense of what every woman wants: to look and feel like herself, only prettier and more confident. The brand’s philosophy of “Be Who You Are” is more relevant today than ever before and the brand will laser focus on connecting, teaching and empowering women globally. Fueled by makeup artistry.. engaging and impactful social media and some of the most beloved beauty products in the world, Bobbi Brown Cosmetics is poised to achieve its full growth potential in this dynamic environment. Let’s take a look at their hero products.

Luxe Matte Lipstick

A non-drying matte lipstick that delivers skincare-infused comfort and 10-hour color-true wear—in versatile shades designed to suit every skin tone and style. Flower Extracts and Wax help smooth lips to reduce the look of lip lines while Kokum Butter, Hyaluronic Acid and Squalane help keep lips feeling conditioned. Moreover, the Plumping Peptide Technology helps plump the look of lips. Curated with Bobbi Brown Artists, the high-pigment shades are balanced with neutral tones to help flatter all complexions. The bold shades in the new collection enhance, not overpower while the neutral shades brighten but don’t wash out.

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Perfectly Defined Gel Eyeliner Pencil

A gel eyeliner pencil that delivers long-wearing, richly pigmented color and precision lining that doesn’t flake and stays color true all day. Plus, its silky-soft and creamy texture gives it a lightweight, comfortable feel and makes it easy to apply without tugging or pulling. Available in four shades, the gel eyeliner offers on-the-go convenience and precision due to the twist-up design and sharpener built into the cap; delivers bold, saturated color; is waterproof, 12-hour non-flaking and color-true wear. Apply as close to the lash line as possible as you line the entire length of the lid. Remove the cap with built-in sharpener and use to sharpen the tip as needed.

Full Cover Concealer

A featherweight, full-coverage concealer that resists creasing for 16 hours, this hydrating formula is a great concealer for dry skin, made with flexible film formers to provide comfortable, natural-looking coverage. It disguises dark circles, blemishes and other imperfections with 16-hour, crease-resistant coverage, hugs and moves with facials expressions thanks to a flexible, skin-gripping formula, is formulated with Hyaluronic Acid to help soothe, smooth, and nourish, and applies easily all over or on targeted spots with an artistry-inspired, multifaceted doe foot application.

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Vitamin Enriched Face Base And Primer

Bobbi Brown’s skincare range is commonly acclaimed as “Skincare made for makeup”. The brand’s bestselling hydrating primer instantly nourishes, plumps and preps skin to improve the look of foundation. It’s full makeup prep in one step, blending the performance of a makeup primer with the cushion of a moisturiser. Its blend of Vitamins B, C, and E helps replenish and condition skin with essential nourishment and the moisturizing complex of Hyaluronic Acid, Squalane and Shea Butter helps instantly hydrate, plump, and prep skin for a fresh, healthy-looking glow so that the rich yet lightweight and fast-absorbing texture cushions skin and grips foundation for smooth, flawless makeup application. What’s more, the 100% natural fragrance of Grapefruit and Geranium uplifts the senses. Overall, the face base and primer improves the look of foundation, layers well with makeup, helping makeup apply smoothly and evenly, leaves makeup looking fresh all day, skin looks rejuvenated and feels nourished and conditioned

Long Wear Weightless Foundation

Finding the perfect shade of foundation can be difficult, especially for deeper skin tones with complex undertones. Bobbi Brown’s 16-hour weightless foundation is available in thirty-two shades and is designed to feel as good as it looks—delivering a lightweight, natural matte finish and medium coverage that’s comfortable and breathable. Ideal for normal, oily, and combination skin, it visibly minimises pores and strengthens skin’s barrier over time; hydrates while instantly helping to conceal redness and discolouration; helps keep excess oil and shine in check, making it perfect for oily skin; and stays color-true for up to 16 hours. The popularity of the foundation can also be attributed to the fact that skin looks shine-free, smooth and flawless. Simply smooth onto prepped skin with a damp sponge or Foundation Brush for a seamless finish–starting at the center of the face and blending outward.

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