Last update on: 9:15 am April 23, 2024 by fashionabc
Leading global bridal fashion brand Pronovias celebrated its sixtieth year with a grandiose fashion show at Barcelona Bridal Fashion Week on April 19th, at Museu Nacional d’Art de Catalunya, with a contemporary collection under its couture line, Atelier Pronovias. In this way, the Catalonia-based luxury fashion brand reaffirmed its commitment to the city of Barcelona and to Spain and also continues its global focus, bringing the Mediterranean spirit to brides around the world.
Pronovias celebrates its sixtieth year at Barcelona Bridal Fashion Week
Marrying tradition and avant-garde, dedication to artisanal craftsmanship and a focus on fashion-forward creations, Pronovias set the standard for modern bridal couture, at Barcelona Bridal Fashion Week. From mermaid silhouettes to traditional bridal themes Pronovias’ bridal designs embraces all the classic bridal textiles and techniques such as lace, satin, crepe, organza, zibeline, beadwork and embroidery.
The family firm began life in ‘El Suizo’, a prestigious Barcelona store founded by Alberto Palatchi Bienveniste in 1922, that specialised in lace, embroidery and high-quality silk fabrics. In honour of its sixtieth anniversary, the brand has drawn inspiration from the very essence of Barcelona. The collection delves into the magnificence of the city’s Mediterranean style, capturing its architecture, the values of innovation and design, the charm of its streets and the modern art of Gaudí. The haute couture reflects the rich heritage of Barcelona and sets a new standard of contemporaneity and sophistication for bridal wear.
Pronovias bridal wear for 2025
The luxury fashion brand recently announced that art will be the main protagonist of the new era, setting the course for the coming years and is preparing to write the next chapter of its history with a bold vision and commitment to excellence. On December 20, 2022, the Pronovias Group announced that the company will be acquired by a group of investors led by Bain Capital and MV Credit.
