Zendaya unveils co-created footwear with Swiss sportswear brand, On

Zendaya has debuted her co-designed shoe with Swiss premium sportswear brand, On. The two-time Emmy-winning actress enlisted her stylist, Law Roach, in the design project with On to reimagine the sportswear brand’s Cloudzone silhouette.

For the Swiss activewear brand’s fall winter ’25 collection, the Emmy-winning actress and her longtime Image Architect Law Roach have teamed up in designing the Cloudzone Moon sneaker, which features a breathable mesh upper, more forefoot padding and On’s signature CloudTec cushioning in the sculpted midsole. A second footwear drop follows in October, the Cloudtilt Moon, which is softer in design and function, and built for recovery and all-day ease, featuring a sock-like knit upper and ultra-cushioned CloudTec Phase sole.

Roach also styled the actress for the “Be Every You” campaign, directed by filmmaker Bardia Zeinali and photographed by Emily Lipson. The campaign sees Zendaya, styled by Law, moving through ‘chapters’ that reveal her layered personality, including the romantic and the rebel, the chaos and the calm. Commenting on the campaign, Zendaya said in a statement: “Movement has always been a part of how I connect with myself, and movement looks different for everyone. This story felt personal – a reminder that we are all multifaceted beings, with so many brilliant pieces that ultimately make up who we are, make us whole. To me, it’s about embracing every little bit of ourselves, and being present in every version of yourself.”

Who Is Zendaya?

Zendaya has transformed from a Disney Channel star into one of Hollywood’s most influential talents. With critically acclaimed performances in Euphoria, Dune, and Challengers, she has proven herself as a box office draw and as an actor with depth and emotions. Her rise is defined by intention—choosing roles that challenge expectations and reflect her evolving identity. Off-screen, she is an enigmatic, grounded personality that’s rare in today’s celebrity culture, striking a balance between relatability and aspirational status.

Zendaya has also become a generational icon, admired for her activism, intelligence, and style. She is fiercely private yet impactful, using her platform to advocate for racial justice, mental health awareness, and representation in entertainment. Her poise, grace, and authenticity have earned her a loyal global following—and made her a powerful voice in both pop culture and social discourse. Her accolades include two Primetime Emmy Awards and a Golden Globe Award. In 2022, Time named her one of the 100 most influential people in the world.

PS Zendaya was ranked one of the best-dressed women in 2018 by Net-a-Porter. For the September 2020 InStyle issue she and her stylist, Law Roach, chose to use all black designers, artists, and creatives. In October 2020, she won the Visionary Award at the CNMI Green Carpet Fashion Awards for “promoting diversity and inclusion in fashion and film”. The following year in November, she become the youngest person to ever win the CFDA Fashion Icon award at the CFDA Fashion Awards.