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Meera and Muzaffar Ali

Muzaffar Ali and Meera Ali are a designer duo specialized in traditional craft

Metrics

Leadership

Sustainability

CSR & Impact

Talent/People/Culture

Innovation

Digital Transformation

Economic Priorities

    • Kotwara Label(1990)
    • 1990 - present
    • Fashion designers
    • Indian

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    Summary

    Muzaffar Ali (a painter and filmmaker) and his partner Meera Ali (an architect) are a designer duo who created a fashion label Kotwara in 1990, mainly with a purpose to revive traditional craft from the Awadh region of India.

    The designers are innovators and the innovation stems from an understanding of the ethos of the region and the understanding of the modern-day relevance of the traditional crafts. Since the start, the designers have also re-invented classical crafts from different parts of India like Kashmir, Bengal and Kerala.

    Kotwara Label

    In the designer’s own words: “It started with my first film Gaman, which was on migration. When I was making that film, Smita Patil used to say: ‘When you feel so much about these people, why don’t you stay and do something here?’ That film has become an eternal truth for me. An eternal truth for society also. We haven’t been able to address our rural aspirations”.

    Based out of Vasant Kunj in South Delhi, Kotwara by Meera and Muzaffar Ali, their boutique, offers bridal wear. The bride has the whole wedding almost planned in her head and everything is perfect for her.

    Designs And Style

    With a plethora of choices to pick from gorgeous shades Kotwara by Meera and Muzaffar Ali provide the designs that include Lehngas; Sarees; Shararas; Anarkalis.

    They are a duo of talented individuals who work together to design wedding dresses. They provide custom-made outfits and provide tailored samples while also tailoring to stitch ideas together in beautiful fabric. Not only do they make bridal lehngas and anarkalis, but they also specialise in making heavy and light trousseau.

    Bollywood celebrities wearing their outfits:

    House of Kotwara’s anarkalis, kurta sets, sarees, lehengas have found a special place in celebrity wardrobes. Promoted by many A-listers like Alia Bhatt, Dia Mirza, Karisma Kapoor, Sushmita Sen, Madhuri Dixit, Aishwarya Rai, Shilpa Shetty, Kareena Kapoor, Sonam Kapoor, Deepika Padukone, Priyanka Chopra etc, the House of Kotwara Kurta sets, lehengas and sarees are loved and adorned popularly during movie promotions, launch events and celebratory parties.

    References